Nov 24, 2009

Apple releases Apple TV 3.0

Apple introduced the new Apple TV 3.0 software featuring a redesigned main menu. Users can now access iTunes Extras and iTunes LP in fullscreen on Apple TV, as well as listen to Genius Mixes and Internet radio through their home theatre system.

Recently rented or purchased movies, as well as other content including TV shows, music, podcasts, photos and YouTube, are accessible directly from the new main menu.

iTunes Extras gives movie fans additional content such as deleted scenes, interviews and interactive galleries.

iTunes LP is the next evolution of the music album with expanded visual features like live performance videos, lyrics, artwork, liner notes, interviews, photos and album credits.

Genius Mixes lets users listen to up to 12 endless mixes of songs, automatically generated from their iTunes library.

Customers can also listen to Internet radio, allowing them to browse and listen to thousands of Internet radio stations, as well as tag favourite stations to listen to later.

Apple TV users have direct access to a catalogue of over 8,000 Hollywood films on iTunes including over 2,000 in HD video available for rent or purchase. Users can also choose from a selection of 11 million songs, 10,000 music videos and over 50,000 TV episodes to purchase directly from their Apple TV or browse the iTunes Store podcast directory of over 175,000 free video and audio podcasts.

Purchases downloaded to Apple TV are synced back to iTunes on the user's computer. iPod touch or iPhone users can download the free Remote app from the App Store to control their Apple TV.

The new Apple TV software is available as a free automatic download to all Apple TV customers.

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